Beauty & Fashion
An integrated cross-media platform. 分享美容、時裝、潮流及感情資訊，女性時尚潮流必讀
Web~ 1.2M+Monthly active usersFacebook~ 860K+FollowersInstagram~ 161K+FollowersVisit she.com →Facebook →Instagram →Hong Kong · Established 2000 · Owned media + digital agency
We reach the womenyour brand istalking about.
she communications is a Hong Kong media company and digital agency. We own four publishing platforms in beauty, parenting, lifestyle and community reviews, and we plan, produce and place campaigns across them — creative, AI and animated video, social, events and O2O — for brands including NIVEA, Dyson, Guerlain, Parodontax and Galderma.
~ 1.2M+Monthly active users on she.com
4Owned publishing platforms
1200+Beauty brands reviewed on she critiques
26 yrs+Building authority in Hong Kong beauty media
AI VideoAnimated VideoGEO & SEOEvents & O2O
Media PlanningSNS ManagementCreative DevelopmentContent Creation
she communications is a Hong Kong media company and digital agency — we plan and produce campaigns for consumer brands, then distribute them through our own network of four platforms reaching Hong Kong women.
Services span creative development, content and video production, media planning and buying, social management, event and O2O activation, and technical build. Our team works across Retail, FMCG, Direct Sales, E-Commerce and Social Commerce — leveraging data analytics, consumer insights and technology to lead projects from conception to delivery, and acting as a translation bridge between highly technical teams and non-technical stakeholders.
What we do
Break the rules. Think bigger. Get it done.
01
Creative Development
Design, Concept, Photography, Videography
02Content Creation
Strategy, Distribution media
03Media Planning
Planning, Buying, Report, Analysis
04SNS Management
Facebook, Instagram, Youtube, Dark social, Amplification, Analytics, Performance report
05Media Placement
Social feed placement, Display Ads, eDM
06Technical Services
eCommerce, Web Applications, System Infrastructure
07 · NewAI & Animated Video
AI-generated video, motion graphics, product animation, localised cutdowns
08 · NewGEO & SEO
Generative engine optimisation, structured data, answer content, technical SEO audit
09 · NewEvent & Experience
O2O activation, market events, talent and KOL, on-site production
Our Works
All 82 campaigns →Proof, not promises.
Our media · grouped by audience
Four platforms. Four audiences.
Buy the audience, not the banner. Each property reaches a distinct Hong Kong reader — and every figure is published, not modelled.
Beauty & Fashion
Parenting
新手媽媽陪伴BB成長的最佳導師。育兒過程中新手媽媽總是戰戰競競、徬徨無助，shemom提供最專業貼心的親子育兒資訊。
Web~ 500K+Monthly active usersFacebook~ 243K+FollowersInstagram~ 20K+FollowersVisit shemom →Facebook →Instagram →
GEN H
GenH 是一個專注於身心健康與養生的香港社交媒體平台，致力為大眾提供實用且科學的生活小貼士，幫助都市人改善生活習慣，全方位提升健康。平台內容涵蓋醫療創新、健康飲食、心理健康及中西日常保健等多元資訊。
Instagram~ 4.5K+FollowersFacebook~ 67K+FollowersGEN H on Instagram →On Facebook →
Community & Reviews
作為全方位的美妝資訊樞紐，she critiques 結合了真實用家評價、產品價格比較與專屬試用招募，致力幫助女生們精準發掘最適合自己的高 CP 值美妝好物。
Community10K+Active beauty seekersBrands1200+Brands reviewedReviews10K+ReviewsVisit she critiques →Industries
We know these categories cold.
Beauty & Skincare
NIVEA, Guerlain, Cetaphil · 1200+ brands reviewed on she critiques
FMCG & Home Appliance
Dyson · product launch content, demo video, retail activation
Healthcare & Aesthetics
Parodontax, Galderma, BELOTERO · compliant claims, KOL education
Parenting & Baby
shemom · 550K mothers monthly, plus owned family events